Case Study: University of Alberta


The University of Alberta was seeking to reach cigarette smokers and to help motivate them to quit the habit. But smoking is a tough addiction to overcome and cessation efforts tend to fall short of producing results when the message is perceived by smokers as preachy. Education is the better motivator. Just as important, the You Can Quit program required that their learning tool be portable so it could be moved to various locations across the province with minimal setup. 


Technology fused with expert insight is where Pixelera excels. The solution to You Can Quit: a portable kiosk featuring interactive touch-screen media, designed to reach smokers at all stages of what is referred to as “the cycle of change.” To fully tackle the educational challenge of this project, the team partnered with a learning consultant. Together, they developed a script based on field-tested approaches to learning, designed to connect and enlighten their target audience with positive rather than negative messages. 

This all-original software was then packed in to a professionally finished cabinet, engineered for durability, portability and ease of use. But the real proof that this kiosk was a winner with audiences came with the results of focus group testing and client feedback: all of which was very positive. People loved the personal-level of engagement in the touchscreens, the tasteful tone employed for its smoking cessation messages, and that it motivated smokers to think about how they could live cigarette-free lives.

Case Studies

Why Choose Pixelera?

Beyond solutions.

Beyond solutions.

We don’t just tackle technology problems: we solve business problems.

Old fashioned where it counts

Fresh perspective.

You’d be amazed by what your data can do in the hands of professionals who are skilled at helping businesses grow. One of the most common things we hear from clients: “You can do that?” You bet we can.

Left brain meets right brain.

Technology becomes magical when there is mastery of both the technical and the creative. We help you connect data with people to create memorable experiences.

Old fashioned where it counts

Old fashioned where it counts.

Friendly staff who work to your schedule, there when you need help: it sounds old fashioned, but it’s time honoured for a reason. Our clients agree.

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Proven and tested.

Sporting more than 15 years as a Canadian-owned technology company, serving enterprise, small business and government—it all means you can choose Pixelera with confidence every time.

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Scale Like a Pro.

If technology is a series of tall buildings, then think of us as your personal superhero, leaping them in a single bound. Pixelera creates enterprise-grade power for even the smallest organizations. Tights and cape not required.

Simplicity is worth fighting for.

Simplicity is worth fighting for.

Choose Pixelera and you gain a people-focused design process that understands human behaviour and has the technical prowess to get things done.

Sparks matter.

Sparks matter.

Inspiration glows brightest when it’s sparked by a great learning experience. We set the bar high for building intuitive online tools and interactive web-based applications that spark like fireworks in July. It matters that much.

Your needs drive the solution

Your needs drive the solution.

Technology is a tool, it doesn't dictate how to solve problems. Count on our field-tested pros and our in-depth knowledge to create solutions that flex to your needs. And deliver dynamite results.

Your work gets done here

Your work gets done here.

With Pixelera, you get an award-winning business whose owners directly support your project. There’s no B team. Choose us and our pro team is yours.